Brand voice personality

Quality content online can provide your brand with a voice and a personality – brand voice personality Google Panda In Feb 2011 Google introduced the Panda update to their search engine algorithm  in an effort to lower the rank of “thin” sites and return higher...

PR in the Marketing Media Mix

The Marketing Media Mix – Media is getting complex: Keep your message clean. PR is key still best to generate attention and affection. Presently, we belong to an “instant” news culture.Powerful new media tools are introduced almost daily. Walter Lippman stated...

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