Content Management

Being in the Information Age means we are spoilt for choice, but we also experience the syndrome of information overload.

Consumers are filtering information more selectively and no longer buy into overt product pushing.

They expect more from brands. Consumers are looking for a two-way conversation, for rich information that adds value to their lives and they want to establish a relationship with brands.

We ensure that we understand what your customers want and deliver engaging content to them on the relevant platform – at the right time.

We offer our clients full-service content management.

Our vast experience has extended to these industries:  Mining, Education, Health and Fitness, e-Commere, Property, Healthcare, Education, Automotive, Food, Design, Technology, Marketing and Sport.

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Blogs and Press Releases

Property client, Ikon is a perfect example of how we generate content that is specialised for their industry.  Content is leveraged as a Blog on their website, in social media channels and then issued as a Press Release to property publications.  Our client The Academy in Hout Bay is growing in leaps and bounds. To highlight their growth, their move to new premises, and an Open Day, we generated an article for their website and released it to the local community newspaper in the area.

Product-content Articles

We write product content pieces that add value to the customer by delivering pertinent and rich information about a subject they are inherently interested in, within the context of the brand. A great example is this one written for Technology company Zamax.

Personal Brand-building

Carmen Buchacher is a 31-year-old professional mountain biker. We have immersed ourselves in building her personal brand.
We initiated her digital footprint through developing her website and social media channels.

She stays top-of-mind with the regular blog posts we curate for her.  She has secured 3 national sponsors and is rapidly making her mark on the national and international circuit.  One of these sponsors is in the Health & Fitness industry and is a client of ours. We’ve leveraged this sponsorship to build goodwill and brand-awareness for both her personal brand and that of Velocity Sports Lab.

Online Magazines

AmanziMag is our flagship online magazine that celebrates the South African aquatic culture. We curate and generate superior quality content that is rapidly gaining popularity and attention from a growing following.  Our mission is to create the most vibrant and greatest aquatic community on the Continent. That’s why we have also developed a comprehensive directory and events calendar.  AmanziMag is testament to our capabilities of creating either an offline or online brand magazine, curating and distributing content to build a vibrant brand community. That way your brand is elevated and positioned as an opinion-leader in your industry.

 

SEE OUR WORK