Creative Insights

10 Reasons Blogging is Best for your Brand

These days there’s a lot of hype around video content, but don't underestimate the value of blogging. Your 2019 content strategy should still include ‘blogging as usual’.  Here are 10 compelling reasons why. 1)  A critical content marketing tactic for 2019 In a recent...

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The top 8 Digital Marketing Trends in 2019

While no-one disputes the power of effective digital marketing, what continues to evolve are the most appropriate digital platforms.  We explore what the top 8 digital marketplace trends are in 2019 and what this means for marketers. Cyberspace has been steadily...

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The New Social Media Model is here

The rules of social media are being rewritten by giants like WeChat, consumer forces and increased regulation.  From public broadcast channels to private communication tools.  We took a closer look at the world of social media and how these changes are going to affect...

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Why Quality Content is critical for SEO

The phrase ‘Content is King’ is fast becoming another cliché.  But what does it mean for business owners and why does content play such a vital role in the ‘searchability’ of your website?  We take a closer look. What’s the hype about all this Content? When Larry Page...

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Put all your marketing eggs in our basket

The idiom of ‘don’t put all your eggs in one basket’ is well-known, however, when you don't have the digital expertise in-house, the benefits of a full-service Marketing Agency are plentiful. No entrepreneur succeeds as an island Creative Imagineering offers the full...

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The brands that flopped and topped April Fool’s Day pranks

The April Fool’s Day pranks this year in South Africa were considered mediocre or just plain lame. Some were so average that you may even have missed them. We look at some of the pranks that worked and the total flops. April Fool's phone APP for ‘tasting’ Pick n Pay...

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