Roxy Mitchell
Roxy is our resident wordsmith and content generator at Creative Imagineering. She can be described as a dynamic, energetic and results-driven marketing and integrated brand strategist with over 20 years experience in both corporate and NPO marketing. She’s been in the business for brand building for companies such as: SABC, CapeTalk, Pam Golding Properties, Felix Unite, GreaterGood SA, Green Building Council SA and the Red Cross Children’s Hospital Trust. In 2016 she managed the national public appeal for the Red Cross Children’s Hospital raising R10 million in just 5 months. She is committed to developing and delivering exceptional brand, marketing & communication strategies.
Strengths
Roxy has creative flair and blends this with a practical ability to implement successful rollout plans. Her strengths lie in creative content generation, big-picture strategic thinking, brand cohesion strategy, copywriting and connecting the dots from ideation through to implementation.
Skills Set
Strategic thinking, social media content & implementation, storytelling, copywriting, digital & traditional marketing / communications strategy, media strategy, planning & implementation, organizational, communication, project management.
Industry Experience
Media, property, events, conferences, incentives, healthcare charity, online charity, environmental, built environment.
Education
Diploma in Marketing, Diploma Communications & Counselling, Certified Digital Marketing
At Creative Imagineering
Roxy is the Content Generator and Social Media Manager. When she’s not writing up a storm you can find her on her mountain bike or hiking a mountain.
Fun Facts about Roxy:
o She used to write and run a Murder Mystery Dinner company as a hobby.
o She is a qualified Counsellor, Play Practioner and Divorce Mediator